• Eppendorf says: “Thank you”!

Laboratory Products

Eppendorf says: “Thank you”!

Jan 19 2010

30 years ago Eppendorf revolutionised the laboratory world by introducing the first Multipette.

Today Eppendorf would like to thank all users for their ongoing loyalty: While supplies last, customers have the opportunity to get the electronic model ‘Multipette stream’, now together with an exclusive digital picture frame
(3.5” TFT display). Enjoy the different pictures of the Multipette, presented on the picture frame, but customers can also create a personal Multipette photo album. Ideas of pictures are available on the Multipette birthday
page www.eppendorf.com/30years. Please notice, this Birthday Edition is available via a separate order number (# 4686 000.700.)

To celebrate Multipette’s 30th birthday in fitting style, eppendorf.com/30years offers an online changing programme of sales promotions, including some very special packages like the special Birthday Editiona limited Edition of the nobel prize laureate Kary Mullis, and other activities to win attractive prices:

Multipette users are invited to enter the ‘My Multipette and me’ photo contest by uploading imaginative images, perhaps of a decorated Multipette, or 30th Birthday celebrations in their lab. Each month, from April to October 2009, one randomly selected winner from the online photo gallery will receive an exclusive Mini-Multipette laser pointer. In mid-November, a jury, which includes a professional photographer, will select the thirty best
pictures for publication on the website. The thirty photographers will each win a birthday cake, while the top three will be able to celebrate with an Eppendorfsponsored lab party to the value of 600, 500 or 400 euros. Beside that, everyone who enters the ‘Tell us your story’ rubric and submit their own personal Multipette story of at least 2,000 characters will receive as a reward a Mini-Multipette laser pointer as well. The ‘History’ tab of the celebratory website leads to a timeline with pictures illustrating not only significant Multipette developments, but many memorable, funny and exciting events of the past 30 years.

Dr. Sabine Kühn, Multipette Product Manager, comments, “Multipette has become synonymous with ‘handheld dispenser’, its reputation assured by unique features such as Combitip recognition and automatic volume calculation. Now Eppendorf has a chance to say ‘Thank you’ to all Multipette fans worldwide by getting them the chance to receive an exclusive gift while buying the electronic model Multipette stream, additionally we
want our Multipette-users to experience the birthday atmosphere and to get the opportunity to share photos and stories at eppendorf.com/30years.”


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